Lessons from Phil Knight about Business and Being an Entrepreneur

Phil Knight famously turned the startup Blue Ribbon Sports into the giant company known as Nike. Knight described the market at the time he started his business in this way: “The American shoes were offshoots of tire companies. Shoes cost $5 and you would come back from a five-mile run with your feet bleeding. Then the German companies came in with $30 shoes, which were more comfortable.” During a trip to […]